In an era dominated by digital media, a fresh perspective is emerging from TikTok. Known as Oblivion and operating under the username @blivxx, this innovative creator is breathing new life into the often-overlooked domain of office supplies. Her engaging content not only showcases the extensive offerings of Staples, but also transforms how consumers interact with print media.
Oblivion captivates her audience with a distinctive style that features glimmering nails and sparkling accessories. She turns mundane office tasks into enjoyable experiences, guiding viewers through the aisles of Staples and illustrating how various products can enhance everyday life.
The art of engaging content
Oblivion’s TikTok presence is defined by her exceptional ability to make office supplies intriguing. From crafting personalized mugs to explaining the intricacies of paper weights, she simplifies the complexities of print. Her humorous remarks, including playful questions about purchasing discounted mugs for partners, are skillfully woven with educational insights.
Breaking down the details
In one of her videos, Oblivion introduces viewers to the different types of paper available at Staples. “Let’s start with some 8-point gloss, suitable for high-definition photos, though it may not be the best option for clarity,” she explains, showcasing her expertise while maintaining an engaging tone. She stresses the importance of selecting the right paper for specific purposes, making the information relatable for her audience.
Her creativity also extends to unexpected items, such as shelf-stable snacks, which she suggests for office environments. This highlights her commitment to enhancing the workplace experience, demonstrating that even basic supplies can contribute to a better atmosphere.
Reviving print one video at a time
In a time when the future of print media is often debated, Oblivion stands as a beacon of hope. Her videos not only entertain but also offer valuable insights into the printing process. By clarifying terms like sublimation paper and adhesive laminate, she empowers her viewers to appreciate print in new and meaningful ways.
Connecting with the audience
Oblivion’s influence goes beyond product promotion; she cultivates a sense of community among her followers. Her relatable anecdotes, including experiences outside of work, resonate with many viewers. The support from Staples, evident in their comments on her posts, further underscores her significance within the office supply sector.
Her innovative approach to content creation could be compared to the transformative impact of the printing press in the 15th century. Just as Johannes Gutenberg’s invention revolutionized the spread of information, Oblivion is reshaping how we engage with printed materials today.
As her popularity continues to rise, it is clear that Oblivion’s journey is only beginning. Her unique talent not only revitalizes print media but also challenges the perception that traditional methods are outdated. Staples is fortunate to have her as a representative, and it may be time for them to consider her for a more prominent role in their marketing strategy.

